Diane Martel ''3'' musiikkivideosta...

“I think it’s her next sexy video,” sanoo videon ohjaaja Diane Martel. “It’s a very simple video for her — I don’t think you’ve seen her this much under a magnifying glass. Everything’s really strong and playful.”

Britney osallistui päättämään videon lookistaan. “We collaborated on the wardrobe and had meetings about hair and makeup people,” reveals Martel. “We talked a lot on the phone and met Tone and Rich — two of the best choreographers.”

Martel sanoo, että Britneyn kanssa on ilo työskennellä. “Hän on niin kiltti ja hauska, ja aivan kuin me muutkin.  It’s really fun as a director to see her in front of the camera. She’s so creative with this stuff. The video is very simple, it’s very, very minimal. So it’s her, her, her. And she’s totally engaging every second. She really knows how to work with a camera and move.

“I was really impressed, and I have worked almost with every female artist in the business,” Martel adds.
Britney herself is excited about the results, posting on Twitter, “It’s gonna be hot!”

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